Tag Archives: Sharon C Callix

Facebook Launches an App That Listens to You


We often wonder about our privacy and how much it seems to be compromised with the use of social media and smartphone social apps, but it seems like things are getting a bit too personal now with the latest Facebook app that actually listens to things that you are doing in order to gather information on the kind of TV shows and music that you are listening too. According to Facebook this is not something to worry about because they say that all the information is not stored and it’s sent out anonymously to let people know the kind of music, shows and movies that you are currently watching and listening too.

This is of course only going to be published when you give permission and it will look for theme and sounds that it recognizes and give you the option to publish that you have been watching something or listening to something and your friends can also check it out. It’ obvious that the reason for Facebook to do this is to get an in depth database on the trends that people are looking for. This is very valuable marketing information and it can really help them find out what kind of entertainment is more valuable at any given moment.

What Makes Social Media Powerful?


The internet has only been around as a massive way for communication for a couple of decades, but this has been more than enough to ensure that hundreds of thousands of people have started to benefit from it immensely. The birth of social media in 2005 really marked a completely new era in the world of internet interactions and people from all over the world are now able to find out what is going on in the lives of their friends and family who have moved far away. Before the internet we could only get to know about those people by sending them a hand written letter or making a very expensive long distance call, but the internet changed all of that and now we are able to talk to anyone we want without having to use any of those methods.

Do You Have a Marketing Hook?


A lot of people get very excited about the idea of starting their own business and they create an awesome logo, they pay a lot of money to get a great website designed for them and they come up with great ideas on the kind of content they will be posting on their social media pages. This is all great and it’s definitely going to contribute to the success of your business, but there is one thing that might just be missing in your plans and that is your marketing hook. Does your product or your service have one already? If not, we are going to give you some reason why you definitely need to come up with a good one.